Google’s Core Web Vitals Algorithm Change – How It Affects Your Business

google core web vitals

Google’s Core Web Vitals Algorithm Change – How It Affects Your Business Google’s Core Web Vitals algorithm change is the latest in a series of changes that have been happening over the past few years. It impacts how Google measures your website and assigns it a score, determining where you rank in search engine results […]

The Ultimate Guide to Accounting Marketing

accounting marketing

Having worked with many accounting firms over the years, some immediate things seem to be commonplace across accounting marketing activity: accounting marketing isn’t even near the top of a firm’s priority list; and  there’s a heavy reliance on driving partner leads through traditional networking and referral networks.  While some accounting firms focus on marketing, we […]

The Ultimate Guide to Law Firm Marketing

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The Ultimate Guide to Law Firm Marketing It’s not uncommon for law firms to add marketing to the “I’ll deal with this later” pile. Billable client work will always take precedence because, well, it gets the bills paid. But most law firms understand the significance of marketing in their firm’s growth development but don’t necessarily […]