Australia’s leading small business accountants. Recent winners of Partner of the Year & Boutique Firm of the Year at the Australian Accounting Awards.
the challenge
To establish a comprehensive digital marketing strategy to scale lead generation, brand awareness and grow revenue. Social Wave was tasked with overhauling the Box AS brand and develop an ongoing content strategy that involved SEO, video marketing, podcasting, PR and branding.
the insights
Working closely with the Box AS team, we identified key pain points, FAQs and knowledge gaps using a combination of discovery sessions and comprehensive keyword research to formulate a robust content calendar.
The Results
9
x
growth in organic search traffic
nominations
in several categories of the Australian Accounting Awards
media
featured on Canstar, Accountants Daily, Prospa, The Adviser, Flying Solo and MOB
280
%+
increase in revenue growth
google
first page rankings for over 560+ keywords and an average of 45 – 55 inbound market qualified leads each month
56000
+
total views
163
K+
top video views
7400
+
follower growth
40000
+ hours
watch time
Videos created
Services Provided
Testimonial
We’ve engaged Kan to head up our entire brand and content strategy.
As an accounting firm, we’ve seen him transform our ability to communicate with our clients and nurture our community to develop new leads. The results are spectacular and we’ve seen a multiple fold increase in our business growth directly attributed to the content and strategy he’s executed. If you’re a small business like us, I highly recommend Kan for your content needs.
Davie Mach
Director of Box Advisory Services
Awards
Winner of Young Accountant of the Year & Marketing Program of the Year at the Australian Accounting Awards